Skip to content
← Portfolio / Activewear

Simpletics | Mobile Sportswear Storefront Optimization

How Webfilaments optimized Simpletics sportswear for mobile layouts, yielding 45% growth in mobile-driven sales.

Mobile Commerce Express Checkout Sticky CTA Responsive Layout
+45%
Mobile Sales

// The Challenge

Identifying the bottleneck.

Over 85% of Simpletics traffic came from Instagram ads, but mobile conversion rates lagged because of small buttons, slow checkout drawers, and difficult variant selection screens.

// The Solution

Strategic engineering.

We implemented a mobile-first design: swipe-to-select variants, sticky Add-to-Cart buttons, express checkout shortcuts, and optimized CSS touch targets.

// The Impact

Measurable business growth.

Increased overall mobile sales by 45%. Page bounce rates on social traffic dropped by 25%.

Want similar metrics for your store?

Get in touch to audit your current store performance and map out an optimization plan.